March 13-16, 2023 | Indianapolis, IN

The University of Innovative Distribution (UID) is a concentrated educational program focused on the unique needs of the wholesale distribution industry. Since its inception in 1994, UID has become known worldwide for excellence in education. UID is sponsored by the Association Education Alliance (AEA) a consortium of 40+ distribution professional associations, in cooperation with the Department of Technology Leadership and Innovation of Purdue University. Working together, these groups take great pride in providing a superior learning experience.

The theme this year is Distribute Innovation: Influence, Implement, Integrate, and UID is thrilled to be hosting this event in person again. This year, attendees can look forward to a Monday to Thursday format, a new program format that allows ample time for impactful session but still time to network and recharge, six new speakers covering a series of fresh topics and more.

Registration for UID is now open! Click below to get signed up, and we'll see you in March!

Register Now

View the full information for this online event, visit the University of Innovative Distribution website for full information on the program, including schedule, course details, instructor bios, and certification.

Through NAWLA’s partnership with a consortium of more than 40 distribution associations, the UID is available to NAWLA members. Even if you have attended a prior UID, you will not want to miss future offerings:

  • Over 50 different sessions over 4 days
  • Choice of 5 concentrated educational session tracks focused on the unique needs of wholesale distribution industry
  • Hear from 25 professional instructors from distribution, sales management, personnel productivity, leadership, negotiation, purchasing and more

Who should attend:

  • Branch Managers
  • General Managers
  • Sales Managers
  • Marketing Managers
  • Purchasing Managers
  • Human Resources Managers
  • Senior Executives

The most recent offerings of this program were a huge success with "sold out" status. Hosted by Indiana University and Purdue University, NAWLA members in attendance report great value in the many UID offerings and plan on participating again. The four-day event is a concentrated educational program focused on the needs of those in the industrial wholesale distribution industry. It is known worldwide and is sponsored by several leading distribution associations such as NAWLA. The beauty of the UID is the offering of three different concurrent tracks enabling participants to return year after year depending upon their level of expertise.